In the exciting world of data analysis and figuring out what audiences like, 605 has become a key company, with a goal to change how TV viewing is measured and make a bigger impact. We worked with 605 on a big project to improve and highlight the company's already great reputation, updating its look and digital presence for today’s world of new ideas.While working on 605’s brand, we completely updated its brand style, mixing in elements from iSpot TV’s style to keep things consistent yet unique. We went back to the basics to simplify the colors and fonts used, making sure everything matched and was easy to remember across all ways the brand shows up. This big update paid tribute to 605’s roots while preparing it for future growth and new ideas in the field.

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As their new Agency of Record, our job was to completely redo 605’s online presence, turning their ideas into something real and visible in just four months. We created a variety of digital tools, like fun animations, cool social media templates, and polished materials for presentations— all carefully crafted.We also designed unique icons that tell the story of 605’s brand, along with custom moving graphics that make the brand’s presentations lively and interesting. Today, 605 is seen as a leader in the industry, and our work together marks a significant achievement in creating powerful and lasting brand experiences in the fast-moving tech and media world.The big highlight of our partnership was when iSpot.tv bought 605, showing the strong effect and lasting impact of our work in refreshing the brand.